Hello my name is Simon James Walton the owner of New Bright White Smile.
15 years ago I had horrible yellow British teeth, I happily paid over $1,000 to buy the same products you can buy on this website for $60.
At the time in did not know where to source them from but was lucky to live in Tribeca NYC next to a dentist- now I know and share them with you.

I have personally tried and tested the kits on myself and am 100% happy  with the results.
I have though blanched (see Side Effects section) my gums through OVERFILLING the trays and my stupidity of not reading the instructions!
This lasted about a few hours - a bit disturbing to see your gums turn white.

My friends who are A: a dentist and B: a dental technician says this is common- so no need to worry, again mine went away in an a few hours.



At-home treatments have risks involved and you should follow all the warnings and read the Side Effects then the Instructions fully and carefully and if not comfortable with these, please do not buy our kits.

We apologise for all of these warnings for 99.9% of people who whitenen their teeth, it will be a safe and simple matter. As you can be aware there are a few people out there who will not read the instructions and will want to blame someone for it, so we put these warnings and disclaimers in place to protect us and to help you, thank you.



  • Under 18
  • pregnant/nursing,
  • Have decayed teeth
  • Exposed Roots
  • Wear Braces
  • Recent Oral Surgery
  • Jaw Problems

Some people will experience reversible tooth sensitivity and gum irritation.

This will disappear:

1. Within a few days after discontinuing use of the gel and using the remin gel.

2.  By decreasing the time you use the whitening gel- we recommend 20 minutes to start with, then up to 30 minutes. Start off at 20 for two sessions, then to 30minutes for two more sessions.

Leave 3-4 days between sessions.

3. Increasing the amount of time between bleaching sessions. Therefore if you like me have sensitive teeth, instead of leaving 3-4 days between sessions, wait for 6-7 days, there is no rush.


I personally (Owner of the company-) over 15 years have been whitening my teeth with NO LASTING problems - yes your teeth MAY sting a LITTLE- I even burned my gums before DUE TO NOT READING AND FOLLOWING THE INSTRUCTIONS!- but the sensitivity and pain will go after a day or so- don't stress and use the REMIN Gel provided.
For those of us who have sensitive teeth (very, very few but I am one) the REMIN Gel will relieve the sensitivity.
Follow the instructions and warnings and you will be ok and on the road to safely obtaining a New Bright White Smile without any drama.


Do Not Overfill The Mouth-Trays.

Gel that touches the gums can burn the gums- so follow the instruction and only put a little gel in the trays at the front where the front of your teeth will be.


Do Not Swallow The Gel.

Swallowing excessive amounts of the gel can cause harm, therefore if you follow the instructions and only fill the trays with a little gel to where the front of the teeth will touch the tray you WILL be ok.


Side Effects

Tooth Sensitivity.

Although uncommon, some people can experience some tooth sensitivity during the first 24 – 48 hours after the whitening treatment. People with existing sensitivity, recently cracked teeth, micro-cracks, open cavities, leaking fillings, or other dental conditions that cause sensitivity may find that these conditions increase or prolong tooth sensitivity after the treatment. If you experience tooth sensitivity after the treatment, you can use SensodyneTM toothpaste to ease the discomfort. Brush your teeth with this toothpaste until tooth sensitivity goes away. Wait until the sensitivity goes away and then begin with the home treatment.
I the owner have sensitive teeth and that is why I include the remin gel- which will make the sensitivity vanish and in the process strengthen the enamel of your teeth, which is a real win, win situation.



Sometimes the gums will turn white and possibly even sting a little, particularly with a professional teeth whitening treatment. This is called blanching and is very temporary. Rinse well and apply some vitamin e to the irritated gum area (optional). Gums should return to normal within 5-20 minutes.

Color Regression

After the treatment, it is natural for teeth color to regress somewhat over time. This is normal and should be very gradual, but it can be accelerated by exposing the teeth to various staining agents, such as coffee, tea, tobacco, red wine, colas, citrus drinks and fruits, etc. Do not eat or drink anything except water for the first hour after the treatment because the gel opens the pores of the enamel and makes the teeth very vulnerable to staining agents. If you purchased a touch-up pen or a take-home kit (which is highly recommended in order to avoid color regression) be aware that the pores of your enamel will remain open for as long as you use it so you should refrain from staining agents till you stop using the pen. You can resume your normal habits 24 hours after you conclude the touch-up pen treatment. Also, be aware that drinks and food are not the only things that can stain our teeth when the pores are open; lipstick, for example, can stain too. Do NOT apply lipstick soon after whitening your teeth.

Allergic Reaction

Some people are allergic to peroxide but are not aware of it. If you had the treatment done and a few hours or a day later you have blisters on your lips, you are probably having an allergic reaction. If severe, call your doctor right away, otherwise buy liquid vitamin E in any drugstore and apply it to the blister until it goes away. It generally goes away within a couple of days by itself.


As before for 99.9% of people who read the instructions and apply them, there will be zero drama and alot of happy, white smiling faces.